Anil Gupta
Anil is widely recognised as one of the world's leading experts on strategy and globalisation.
He is the author of Getting China and India Right and The Quest for Global Dominance. Anil has been recognised by BusinessWeek as an outstanding faulty in its "Guide to the Best Business Schools". He is ranked by Management International Review as one of the "Top 20 North American Superstars" for research in strategy and organisation. Read more...
Topics
Global Strategy in the Age of China & India:Leveraging the World's two fastest growing economies
Overview
The coming decade will witness the fastest and most profound change in the structure of the global economy. By 2025 China may have caught up with the US to become the largest economy in the world. India is likely to overtake Japan by about 2025 and the US by about 2040.
The rise of China and India is a game-changing phenomenon. Given the size and rapid growth of these two economies, a suboptimal strategy for China and India is no longer a matter of merely leaving some money on the table. Some of the most common mistakes by multinational companies include: viewing China and India solely from the lens of off-shoring and cost reduction, building marketing strategies that are centred around just the rich cities and the top five to ten per cent of the population, naivete regarding the choice of local partners and treating these two countries as peripheral rather than core to the company's global strategy.
This masterclass will cover all aspects of global strategy relevant to the current global business environment. Many of today's Western giants that don't have solid China-and-India strategies will face severe threats to their very existence in a slittle as 10 years' time, as competitors who are making hte most of China and India mark these companies with a bull's eye for annihilation or acquisition.
Takeaway (Benefit to Client)
The factors fuelling the rise of China and India
The multi-faceted opportunities and challenges offered by these two economies.
The similarities and differences between China and India.
How to design smart strategies to pursue China and India as markets and also to leverage them for cost efficiency and innovation.

































