Are Chief Innovation Officers Delivering Results? by Robert B Tucker
Back in the mid-2000s, a new class of senior managers emerged at forward-thinking companies. Sometimes called chief innovation officers, or innovation catalysts, their job was to help their organization drive growth and transformation in a more systematic way. Companies including Humana, Whirlpool, GE, Coke, BBC, Shell and many others embraced the new position. And many others followed suit.